Socially devoted!!! I like that!!!
Airtel Kenya has been recognized as a global best practice case study by Socialbakers, a global social media analytics firm for outstanding performance in serving customers online. This award recognizes the company’s outstanding use of online social media platforms in engagement and resolution of customer issues.
With tens of thousands of Twitter followers and hundreds of thousands of Facebook fans in the country, Airtel has been singled out as being socially devoted and receptive to its customers, receiving and responding to questions and communicating within the shortest time possible. A brand qualifies to be Socially Devoted if it responds to at least 65% of audience questions on Facebook and/or Twitter. More information about the recognition can be found on this link:http://www.socialbakers.com/resources/client-stories/
“Our success in social media is driven by the value we place on customer satisfaction. With the growth in digital technology there is more and more conversation in…
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